Monday, August 15th 2011

QR shopping

Tesco have gone into the South Korean market with an aim to be number one. How did they do it? They rebranded, examined their target markets needs and came up with unusual ordering system. Would this work for the UK mark…

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Posted by Melissa Henderson on Monday 15th of August 2011 at 11:45am

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Tuesday, April 19th 2011

Dancing Queen

If T-Mobile’s vision of the Royal Wedding is correct I will be glued to the TV on the 29th.

If you would like to follow my new obsession, here my previous posts:

Alternative Invites
Knit your own Royal Wedding
Unofficial wedding merchancise
Wedding crockery...

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Posted by Melissa Henderson on Tuesday 19th of April 2011 at 1:05pm

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Tuesday, March 29th 2011

Have a Cracking Easter

Easter has become almost as important as other gifting periods, such as Valentine’s and Mother’s Day and retailers seem to be responding to this increasing market.

Last year HMV lauched their new Easter campaign “Have a Cracking Easter”. The concept takes well known characters from music, films and games and recreates them as 3D model eggs, created by Duncan Mude.

My personal favourite are the Jedward eggs. I wont tell you which ones they are.

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Posted by Melissa Henderson on Tuesday 29th of March 2011 at 3:54pm

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