Tuesday, December 15th 2009

Christmas lights by Audi

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Posted by Richard Peacock on Tuesday 15th of December 2009 at 12:40pm

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Wednesday, December 9th 2009

Thousands of apples in The Big Apple

A young woman’s boyfriend captures her surprised reaction at the deluge of unlikely passengers while the subway conductor makes an announcement about how much food is wasted in the city and how many people go hungry, then pans to a poster asking people to donate to City Harvest.

Filmed in one shot entirely on an iPhone, “Apples” was created, produced and finished by The Mill NY with award-winning, marketing communications agency Draftfcb New York. City Harvest asked Draftfcb for a commercial that conveyed a lot of food is wasted in a voluminous way. The iPhone captured a realistic feel people empathize with, and one that lends to a digital life as a viral film and a cinema vérité-styled commercial. The Apples were created entirely using CGI.

Here’s how it is done:

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Posted by Richard Peacock on Wednesday 9th of December 2009 at 10:48am

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Friday, December 4th 2009

Christmas Adverts

Now we are in December it seems in every advert break we are told which supermarket has the best value for us at Christmas or which department store has the largest amount of gifts for us to buy. I thought I would share with you some of the different adverts that have been gracing our screens for the past few weeks.

There has been quite a lot of controversy surrounding the M&S advert with people complaining it was offensive.

It seems to be a competition between the supermarkets and M&S as to who can get the most celebrities to feature in their adverts!

I could not share Christmas adverts and not post the coca cola advert!

To read Charlie Brookers take on this years Christmas adverts click here

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Posted by Sally Brooks on Friday 4th of December 2009 at 4:53pm

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