24th September is Guinness’ birthday. 250 years ago Arthur Guinness made the first batch of the black stuff, which means people have been drinking the stuff for a very long time!
To celebrate Arthur’s birthday I thought I would share with you some of the classic Guinness adverts that have graced our screens over the years. (well I cant drink Guinness at work!!)
On this day, 54 years ago, a new channel was launched in the UK by the ITA (Independent Television Authority) called Independent Television, which today we know as ITV.
This new commercial channel was to end the 16 year monopoly that the BBC had in the UK. The channel was not funded by a licence fee but instead funded by advertisements and was the first commercial channel in the UK.
This Gibbs SR toothpaste commercial was the very first advert shown on the channel.
This is so different to what we are used to today, adverts are now shorter so they can fit as many into the commercial breaks as possible. It would be very hard to imagine now our televisions only having three channels too, most homes have access to at least 100 channels through the likes of Sky and Freeview....
We were all really excited here at ICM when we first saw that dark Vauxhall Astra with roof-mounted camera cruising the streets of Leeds creating what we now know as Streetview.
Streetview is the combination of Google Maps and Google Earth; an interesting tool allowing the user to view any area of a map in almost 360 degrees. But how exactly were all those thousands upon thousands of images processed, retouched and stitched together to give us the great end-result.
Google Japan have made this fantastic little video to explain it:
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