ICM - Leeds Design Agency

Ah look, another blog post about Twitter! Well it has completely changed my life, and that’s not an exaggeration. In the past few months I have fully embraced Twitter and the power of the social media. The catalyst for it completely taking over my life was definitely getting an iPhone. Online all the time I found I could Tweet from anywhere at anytime. When one day I wanted to look at purchasing a URL I asked my fellow Twitterers and within five minutes three people came back to me with different websites and tips. When I was in London I accidentally Tweeted after a glass too many and Richard checked I was ok.

What a lot of people are asking is what is the value of Twitter for businesses? There are many theories and mine is that no one quite knows yet. Very few people outside of geekville are on Twitter so how can messages be carried to the masses? Certain products have been given bad press on the site which has led to the larger press speaking negatively. The best example of this was Stephen Fry, who compared his iPhone to his Blackberry Storm and was very dismissive of the latter. But did this actually have any impact on the average consumer?

On Gordon’s Republic his latest post directs readers to the first chapter of a new book on Twittering, Twitter Means Business. Hopefully this will begin to answer some of our questions, but I think that only time will tell whether the wider community of consumers sees any value in the world of Twitter.

Oh and you can follow me @tashaharrison.