Tuesday, March 29th 2011

Have a Cracking Easter

Easter has become almost as important as other gifting periods, such as Valentine’s and Mother’s Day and retailers seem to be responding to this increasing market.

Last year HMV lauched their new Easter campaign “Have a Cracking Easter”. The concept takes well known characters from music, films and games and recreates them as 3D model eggs, created by Duncan Mude.

My personal favourite are the Jedward eggs. I wont tell you which ones they are.

Posted by Melissa on Tuesday 29th of March 2011 at 3:54pm

Tags: Marketing

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