Friday, March 30th 2012
The energy behind the brand
Isostar is a recognised market leader in sports nutrition throughout Europe. The range has been scientifically developed for all sporting needs such as energy, hydration, recovery and power.
BR Pharmaceuticals have been tasked with promoting and selling the range into pharmacies, health food stores and other independents throughout the UK.
Our challenge:
To raise brand awareness in the UK specifically within pharmacies and health food stores.
Promote the science behind the products.
Generate sales interest through targeted advertising and promotions.
Develop a range of sales aids and promotional items to support the sales team.
Communicate the key point of difference – anti-doping guarantee.
Posted by Richard on Friday 30th of March 2012 at 3:27pm
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